Ever been on a long trip or stuck out in a forest somewhere and heard the call of nature? Well if there were no bathrooms around typically what guys would do is pull the car off to the side of the road and go find the nearest tree and relieve themselves. Women would normally complain about this by saying how easy it is for a guy to just whip out and go. Women on the other hand had no such ease to pee. That is until now.

Women can now stand and deliver when the swishing of the bladder calls. They can use the Shewee. Stand up and Take Control. How to Shewee! 1. Undo pants. Pull down the front of your panties or push to one side. Place Shewee securely against your body. 2. Direct outlet pipe away from body and out of pants. Be sure Shewee is positioned in an effective and comfortable position. Aim urine toa suitable place; into a toilet or away from feet. 3. Once relieved, pull funnel away and use to wipe any final drips. Shake funnel. Replace in resealable bag. Tip: Practice with Shewee in your shower to find the best position for you. (On leaving the body, urine is sterile).

About Shewee 28-year-old entrepreneur and inventor Samantha Fountain developed her idea initially as part of her degree at university, the idea having come to her while backpacking around Europe. Sam hopes Shewee will become as indispensable as the penknife or first aid kit for women on the go.